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Do not compete to be the best, rather to be unique

Is there a difference between being the best and being unique? Definitely! There is a great qualitative gap. The category of “the only thing” exposes extra-ordinary, special, exclusive conditions, to the point that for this reason it is not populated and has only one exponent.

Is it possible, they may ask, to be unique in something when the planet is populated by millions of individuals, companies, projects and propositions?

It is not easy, but it is possible. And in fact it is a competitive imperative for those who intend to prevail and be successful.

In one way or another, all professionals and businesses compete to be “the best” at what they do (at least they don’t strive to be mediocre or bad). This causes the category where they register to be tremendously populated and have complex dynamics.

On the other hand, and no less important, acting in this category conditions visions and behaviors that cannot lead to the state of “the only thing”. Those who compete to be “the best” run on a track that hardly leads to the extraordinary.

Those who seek to be unique must establish guidelines, define models, explore the unknown, reveal the uncertain, open paths. Tim Grover puts it very well when he says, “don’t compete with others, make them compete with you.” This it is.

When you compete to be the best, you imitate. When it is done to be unique, it innovates.

The most important factor in this logic is distinction.

Those who compete in the category to be unique always leverage elements that distinguish them from others. What is different is never the same and tends to be unique. It is a matter of common sense in many respects.

Usually, it is very difficult to do better what others do, while doing things differently is less complex and more effective. Distinction is the foundation of the unique.

Now, what is different (which is distinguished for this very reason) is a quality of nature, it is not necessarily something that has to be reached, in reality it is an element from which any competitive concern has to start.

All people are unique and different from each other. And although it is often ignored or underestimated, precisely therein lies the advantage. It is absurd to waste precious energy and time trying to emulate others when strengths can be built precisely from differences.

The same thing happens in business. It is easier (and pays better) to look for the difference than to strive to be the best. If the distinction is not clear, the journey is a steep climb conquered by those with the most reserves and resources.

Distinction is the guiding term, “differentiating element” is the vehicle and “distinguished” the qualifying adjective of the state of “the only thing”.

To compete in professional life or in business, one must first assess the distinction that will be exposed to the market. Make it a differentiating element and obtain, thanks to effort and competence, the distinguished status. This is the formula.

It is clear that the process demands competition, obviously. But competition in the capacity sense, not necessarily in the comparative logic. The representative of “the only thing” does not look every moment to the right and left to see how others are doing, he focuses his vision on the goal. He travels another route.

It is possible, of course, that this “other route” ultimately leads to the same goal, but it does so without congestion or obstacles. That is what allows the distinction. The channels of competition to be the best are saturated, and often with tremendously skilled agents. It is difficult to travel there. While the path of the different is never congested.

Certainly, the better things are done, it doesn’t take long for imitators to appear, but by then the advantage is consolidated.

Now, how to sustain the advantage is already part of another story. Nothing will prevent the distinguished himself from having to protect and defend his conquests, because life never stops, obviously, not even for those who are different.

For the only one, “perfect competition” does not exist, he is an exponent of monopolistic dynamics.

This contrasts with the economic premises that have always supported the theory of the free market. But it is completely logical, because “the only one” is essentially a monopoly. And as long as this is so, he is also an agent who can optimize his performance, because among other things, he does not need to commit energy, time and resources in dealing with competitors.

See the case of Google, a company that, for the purposes of its distinction in the market, is free to behave as a monopoly agent (this in the functional sense, not in the legal one). Its growth can be exponential and its social and economic contributions too. It has the luxury of establishing avant-garde policies in the treatment of its collaborators and effectively contributing to issues as diverse as caring for the environment.

A company busy competing tooth and nail with its rivals does not have the time or resources to contribute to the qualitative evolution of the industry or the environment in which it operates.
The same goes for a professional. As long as he has to worry about not being nipped at or overtaken, he enjoys a poor quality of life and contributes little to his environment.

There are many examples like Google in the business world, all of a distinguished nature: Amazon, Microsoft, Apple, Tik Tok, Intel, Tesla, etc. Each one of them is a unique exponent in terms of what they do. They may have competitors, indeed, but having worked out a solid distinction from the beginning, they have left a lot of distance and “scorched earth” behind them, which makes it extremely difficult for them to catch up (this added to the efficiency they have in their management, obviously ).

An interesting example of the extension and influence that the exponents of the unique can achieve is the case of the largest Foundation that exists in the world. One that is dedicated to addressing sensitive issues in the interests of humanity: the Bill & Melinda Gates Foundation. This is the product of the business performance of a particular institution: Microsoft.

Being the only one not only pays at the moment, but also over time. It is a competitive model that has transcendental character. And everything starts from considering “what is different” to start the journey.

You are part of that universe of “different” that populates existence. It has been since the day he was born. There is no one similar anywhere. You have gifts, virtues and strengths that cannot be compared, so why try to be the same as others and travel on high traffic roads?

These differentiating elements can be invested in your professional and business projects. They are an invaluable basis for planning the trip, because in addition to what has been said, any distinction on which the actions are based reinforces the circuit of satisfaction.

Nothing is done better than what few can do with the same solvency and efficiency. That generates powerful feedback. It has always been true that excellence is a consequence of love.

As long as it is inevitable to do what is right in this life, adopting the criterion of not competing to be the best and rather doing it to be unique, seems like an intelligent act.

Twitter: @NavaCondarco

To all the BPO team, good afternoon.

Our company GRUPO CONSULTOR EMPRESARIAL, LLC has acquired the operation of “Payroll Advisers” and as of today we will work with the website http://www.payrolladvisers.com for all BPO and Payroll Calculations services at a GLOBAL level.

Best regards,

ANDRÉS MAURICIO ROJAS DÍAZ
Phone: +1 305 2023461
Skype: anmarodi.gce
| Global Business Developer | GCE Global Solutions | We are a part of: http://www.GCE.enterprises | Brands and International Country Partner in 125+ places around the world.

We have established our own international network of partners in each country. We are important members of Public accountants, lawyers, engineers, administrators, and business marketing associations; In addition, to have the support of experts in different areas, we task of TESTING your requirements to solve them as soon as possible. 
We have a professional staff to assist you to identify and formulate business plans in foreign investment, national and international representation, Accounting, Auditing, Taxes, Human Resources Mobility, Global Employ Payroll, Legal consulting in commercial labor and Civil matters supported in the different ways to contract, such as: 
Joint Venture, Outsourcing and Offshoring, among others, that will help your company to strengthen and concentrate on its main objective without setbacks.
Our accompaniment allows the clients to maximize their efforts and resources in order to achieve the objectives set by the organizations, and in this way we contribute to solving administrative and economic issues; If you wish, we will be the right hand of your company and we will be part of the decisions that you make in all the areas.
We are currently part of the holding www.GCEGlobal.ORG; We have clients and allies in more than 160 countries strategically located in EMEA and APEC.
Our purpose is to facilitate your business in a globalized world, but with local experience. 
We take care to make the evaluation of your company in relation to the services that we offer and to present the diagnosis about it, pointing out its strengths and weaknesses, indicating the mechanisms to strengthen and improve, creating strategies to be followed according to the needs.
Our slogan is: ! Entrusted the Development and Growth of your company with Specialized Personnel! 
OUR HISTORY
GCE ® was born in 2001 in Colombia, by 2010 it opened itself up to the United States of America market and expanded its businesses throughout Latin America, by 2016 expanded its services to the East and in 2018 laid its new foundations in EMEA. In 2019, it is being planned to establish its main businesses and contact network in Canada and the United Kingdom.
INTERNATIONAL COUNTRY PARTNER (ICP) 
When we refer to “GCE Global Solutions “, we refer to a complete collection of factors. A company or corporation which has employees in several countries, they can really talk about their payroll is really ” Global” due to the integral group of all those employees in that number of countries. We are an international service provider that can provide services in any country directly or through our international partner in each country. Our market is much wider. Therefore, to say that we are a ” Global Provider ” is because we can afford services in all countries.
¿Would you like that your country has its own local company?
GCE Soluciones Globales (GCE) Country Partnership is a unique opportunity for GCE clients to work with local governments, institutions, companies, and corporate sponsors as a partnership with GCE to develop their businesses in their respective countries internationally. 
OUR SERVICES
GCE ® offers to its clients a group of complementary services, taken from the different technological developments by and for the international market :
OUTSOURCING ACCOUNTANT, FINANCIAL AND TAX. We are expert incough accounting management of all types of companies engaged in commercial activities or at a profit or nonprofit services, private or public, capital or people; in which we apply the Generally Accepted Accounting Principles, the International Accounting Standards  IFRS, the Audit and Statutory Auditing Techniques  NIA  S which are established in the law and norms that regulate accounting science, that is why nationally and internationally we advise you continuously in matters of National and International Taxes , we perform analysis and projection of cash flows, financial, management and operational indicators in general, we elaborate and evaluate internal control systems, and in general we know about the aspects related to the accounting science. We prepare accounting clearance for state companies. We process the accounting information in interactive software 100% web avoiding the transfer of documents from their place of origin and with the possibility of consulting the information in real time.
LAWYER OUTSOURCINGWe heed all your queries and concerns regarding Commercial Law, Civil, Governmental, tax, and Administrative. Furthermore, we advise you in:
  • National and International Arbitration
  • Multijurisdictional Litigation
  • Insurance and Reinsurance Law
  • Civil and State Liability
  • Guardianship, Compliance, Popular and Group Actions
  • Corporate Law
  • Unfair Competition
  • Consumer Rights
  • Conciliations and Mediations
  • Contentious Administrative Actions
  • Business Law
  • Public and Private Contracting
·          INTERNATIONAL PAYROLL SERVICES
Global Payroll Employ (PEO) With hundreds of contacts around the world. GCE Global Solutions already has the Country Partner (CP) that each client company needs to guarantee quality services where they are needed. We can exchange contacts, provide basic information quickly, initiate discussions and help you to choose the right partner to work with. In this area, we have incorporated all our efforts in the provision of OUTSOURCING HUMAN RESOURCES (HR), which can be In- House and Out-House. It is a specialization of our Outsourcing service, where our work team becomes your human resources department for permanent, temporary or by project, with any number of people of all profiles and levels.
This service consists in the execution made by our work team, of all the steps of the employees work cycle are available to our clients, covering:
·  Recruitment
·  Evaluation
·  Hiring
·  Payment and payroll
·  Administrative management
·  Delivery of additional items such as travel expenses, cellphones, laptops, among others
·  Monitoring and occupational health and welfare programs
·  Monitoring and performance evaluation programs
COMMERCIAL AND MARKETING OUTSOURCING:We structure a commercial strategy aimed at the positioning of your products, distributing them in a potential market based on the sales budgets established by the company. We also put you in contact with companies and people in charge of the marketing, merchandising and development of your product nationally and internationally.
We provide to our partners’ online communication and positioning platforms, databases helping your company to improve its commercial activity. We accompany in Business Roundtables in the country where GCE has a presence through Walk Trading; we are part of the worldwide network of Virtual Offices and Business Centers and we transmit our online magazine in GCE Radio TV, which reaches thousands of followers on a weekly basis by Facebook Live.
·      For clients who require corporate image development, we have a strategy to developt entrepreneurship from the planning and media scheme, Social Networks, Web pages, Brochure, Logo, banners, etc. That is part of the business environment mentioned above.
Contact to e.mail:  contact@gceglobalsolutions.com